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Cole Bennett Net Worth, Widespread Career, Notable Works, & More

Cole Bennett Net Worth

Cole Bennett is a prominent American music video director, videographer, and the founder of Lyrical Lemonade, a multimedia company. Born on May 14, 1996, in Plano, Illinois, Bennett has made a significant impact on the music industry with his distinctive visual style and innovative approach to music video production.

Early Life and Background

Cole Bennett’s journey into the world of music video directing began in his teenage years. Raised in Plano, Illinois, his early exposure to music and visual arts ignited a passion that would later blossom into a groundbreaking career. Bennett’s early experiences as a videographer and editor laid the groundwork for the unique style that would set his work apart in the industry.

Founding Lyrical Lemonade

In 2013, at the age of 17, Cole Bennett founded Lyrical Lemonade, initially a blog dedicated to covering underground and emerging hip-hop artists. Over time, Lyrical Lemonade evolved into a multimedia company encompassing music videos, live events, and music festivals. Bennett’s visionary approach to content creation turned Lyrical Lemonade into a cultural hub for discovering new and diverse talent.

Innovative Music Videos

Cole Bennett is widely recognized for his innovative and visually striking music videos. His distinct style often features vibrant colors, creative visual effects, and a dynamic narrative that complements the mood and lyrics of the songs. Bennett’s videos have become an integral part of the music industry, contributing to the overall aesthetic of artists and shaping the visual identity of their work.

Collaborations with Artists

Bennett’s reputation for producing high-quality and visually captivating music videos has led to collaborations with a wide range of artists, from emerging talents to established stars. His portfolio includes collaborations with notable names such as Juice WRLD, Lil Uzi Vert, Travis Scott, and many others. Bennett’s ability to capture the essence of each artist’s vision while infusing his creative flair has made him a sought-after director in the music industry.

Impact on Emerging Artists

One of Bennett’s significant contributions is his role in providing exposure to emerging artists. Through Lyrical Lemonade, he has showcased a diverse array of talent, helping artists gain recognition and a dedicated fan base. Bennett’s commitment to promoting underground and independent musicians has had a transformative impact on the music landscape, providing a platform for voices that might have otherwise gone unheard.

Entrepreneurial Ventures

Beyond music video directing, Cole Bennett has ventured into various entrepreneurial endeavors. Lyrical Lemonade has expanded its reach, hosting music festivals and events that bring together artists and fans. Bennett’s ability to merge his passion for music with entrepreneurial vision has positioned him as not just a creative force but also a successful business figure in the entertainment industry.

Cole Bennett Net Worth

While his net worth is about $39 million, he earns more than $10 million per year.


Cole Bennett’s contributions to the music industry have not gone unnoticed. He has received acclaim for his work and has been recognized with awards such as the MTV Video Music Award for Best Direction in 2019. Bennett’s influence extends beyond the screen, shaping the visual landscape of contemporary music and influencing the next generation of directors and creatives.