Writing a mission statement is an important step in any organization. It’s your vision of where you want to go, and what you’ll need to do to get there. A mission statement helps clarify who your company is as well as what it hopes to accomplish in the future. If you’re just starting out, it can also serve as a framework for everything else that you do. As your company matures, you might find that it no longer fits your needs or the needs of your organization. Regardless of when you create yours, the process is essentially the same: brainstorm ideas, evaluate them, then choose the one that feels most authentic for your company.
Brainstorm ideas for your mission statement
This process can be lengthy, but it’s worth it. The more ideas you have, the better your mission statement will be.
The first step is to brainstorm creative ideas that are specific and detailed. Some ideas might include:
– Making health and wellness programs accessible to everyone
– Providing products for people who want to improve their mental health – Responding to customer service inquiries within 24 hours
– Helping consumers understand how products are made and where they come from
Define your company’s goals
First, you need to define your company’s goals. What do you want to accomplish? What is the purpose of your business? A mission statement can act as a guide for answering these questions. Next, list everything that you feel is important for achieving your goals. Listing all of the different things that you want to accomplish will help you determine which ones are priorities and which ones aren’t. Do some research on successful companies with similar goals or missions and see what they did to get there. This will help you brainstorm ideas for how your company could succeed, too. You might also consider creating a vision board as part of this process. You can make one in any format you want (e.g., physical, digital). Just take whatever images are meaningful to you and put them together on paper or in an online collage tool such as Pinterest or Instagram.
Decide what your core values are
The first step to writing a mission statement is deciding what your core values are. It’s important for you to know what your company’s stance is on certain things, or at least have an idea of the types of values that it could have. For example, a company that serves handmade goods might value quality and creativity over quantity and speed. You can even create a list of words that describe your company’s mission statement including memorable phrases like “welcoming,” “thoughtful,” “family-oriented” or “intuitive.”
Summarize your findings and evaluate each idea
At this point, it’s time to summarize the ideas that you’ve come up with. You might realize that there are more than one idea, or you might find that one idea is stronger than the others. If so, choose your favorite and move on. Otherwise, take a little bit of time to evaluate each idea and decide which one feels most authentic for your company. Why? Consider what values your company has and what direction you want to go in. Do you believe in being transparent? Is community important to you? How will your company serve its customers or clients going forward? Does the idea feel aligned with your mission statement? If you can’t yet decide on a mission statement, don’t worry! You have plenty of time. Take some time over the next few days or weeks to think about it and come back when you have something ready to share with us.
Write your chosen summary sentence
Mission statements are important because they help you focus on your company’s purpose and vision. To create a mission statement, start by brainstorming ideas. Think about what you want to accomplish with your company, and make sure it aligns with the organization’s core values. Evaluate the ideas that come up and choose the one that seems most authentic to you.
A mission statement should be able to clearly express what your company is and what it seeks to accomplish. It’s a big project that should take some time to get right, so be sure to think about all the information you need for this step before you start writing. The article discusses the importance of a mission statement in any organization. A mission statement defines what an organization stands for and its goals as well as how it will move towards those goals